4 Sure Fire Signs You Need a Shiny New E-commerce Website

Right now, everyone is jumping on the e-commerce wagon in order to survive the economic impact of the Covid-19 pandemic. Competition will only get intense from there and you may need to build a new e-commerce website or consider a complete overhaul. 

You wouldn’t want to settle with an e-commerce website that performs poorly in all aspects. At any rate, it’s important to stay current on the needs and expectations of your customers. 

Not sure if you need a new e-commerce website for your business? Here are a few signs you might want to check out:

How accessible is your e-commerce website to your visitors? 

User experience is crucial to your business’s online presence. In fact, over 75% of users base the credibility of a business on the responsiveness and accessibility of its website, among others. 

If people have a hard time accessing your website, then you might want to step back and know what to improve in your UX.  

Is your website optimized for mobile users? Can it be accessed by those who have difficulty using a keyboard? If your e-commerce website doesn’t match up to competitors in terms of accessibility, then an overhaul is in order.

Know how to impress potential customers here.

 

Apart from being accessible, you need an e-commerce website that’s easy to navigate. 

An intuitive UI is one that enables visitors to interact with content seamlessly. For this, you will need to properly group products into categories and subcategories. 

On top of that, your e-commerce website needs a search bar and informative content that won’t end up cluttering the user interface.  

In case you are seeing insanely high bounce rates, opt to clean up your webpages or (better yet) select a different theme or layout.

 

One absolute sign that your website could be falling apart is an unresponsive UI and slow loading times. 

Loading speeds matter a lot to search engines like Google. The reason for this is that users are more likely to leave a website if it takes more than two seconds to fully load. 

You can get around this by compressing images and getting rid of plugins that you don’t actually need. 

In addition, you need to make sure your website is mobile responsive. As more and more people use mobile phones for transactions, you will need to redesign your website so that it adapts to different screen sizes.

 

If you cannot keep up with maintaining your e-commerce website, then the time has come to replace it entirely.

After all, website development does not end with a launch. It’s a recurring process across several areas, especially search engine optimization or SEO, cybersecurity, and performance. 

You will need to spend a great deal of time and resources to ensure peak performance. If that’s the case, you might want to hire a team of web development virtual assistants to help you with the technicalities.

You can also choose to build a new e-commerce website, although this would still require the services of an experienced web development team. 

Learn why a team of virtual assistants is definitely worth hiring. 

 

You might not have the tools and experience to upgrade your e-commerce website. But considering how fast the industry is going, keeping your online presence up-to-date puts you on the right track. 

It’s only a matter of getting professional help when it comes to polishing your website or building a new one that aligns with your goals. 

Get started with OneVirtual Global Business Solutions today! 

Let us know your web development and web design needs by clicking here.