What Clients Look for in a Quality Cleaning Company

Posted July 16, 2021

People want nothing more than a quality cleaning company to help them tidy up.

Whether you offer residential or commercial cleaning services, it matters a lot to meet your clients’ expectations.

Your cleaning company is a work in progress. It needs to build on the benefits your clients want to gain from you. Adjusting to their perception will help you improve your services and grow your brand.

In this post, we will be looking at the things that potential and existing clients expect from your business.

The Four Hallmarks of a Quality Cleaning Company

Make no mistake about it: Your services are your greatest marketing asset. You are more likely to convert clients if they know you can satisfy their needs.

People already know what you do. You just have to show them how good you are at it. For that, consider documenting your cleaners as they do their job. Moreover, you can interview your clients and ask how your business has helped them save time.

In addition, focus more on the benefits you are capable of bringing and put less emphasis on features. After all, it’s the results you give that attest to your reliability.

Your clients’ needs come first. And on top of expecting excellent results, they are also aiming for convenience.

Provide your clients with as much space for customization as possible. Let them choose cleaning schedules and services they find most convenient and useful. If you are offering packaged services, let them add or remove tasks they don’t need.

At any rate, offering custom packages shows clients just how much you value their needs. It’s just a matter of using the right cleaning platform to help set up your services.

Your clients aren’t just looking for a quality cleaning company to get the job done. They also need people who are professionals in the field.

With that being said, it’s important that you screen your cleaning staff properly. Doing background checks can help you weed out those who can’t be a good ambassador for your brand. It’s also important to set high standards when hiring cleaning specialists.

But apart from skills training and background checks, you should also teach proper etiquette and courtesy. Educate your staff on how to conduct themselves before, during, and after a scheduled visit.

Being responsive to customer concerns is crucial to maintaining your reputation.

Client feedback has the power to build your business up — or bring it down. So, you will want to track every comment or review that comes along. Pay close attention to negative sentiments since these provide the opportunity to improve your services.

When it comes to addressing billing and quality concerns, a dash of empathy goes a long way. Understand your clients’ concerns and work with them in resolving these issues.

There is no such thing as perfection when you are running a business. The best you can do is to build a quality cleaning company with a highly responsive customer service team.

A quality cleaning company is in a better position to drive leads and convert more customers. But it takes time to set your business up for success. At this point, it would make sense to recruit a remote assistant for handling the most important tasks.

Become a Quality Cleaning Company with OneVirtual Solutions

Since 2013, OneVirtual Solutions has been the prime source of virtual assistants for the cleaning industry. We have helped businesses that specialize in residential and commercial cleaning. Our handle of platforms such as Launch27 and ZenMaid have helped our clients achieve the following goals:

Raise brand awareness
Enhance the bottom line
Nurture customer loyalty
Offload back-office tasks
Improve customer resolution rates

Want to learn more about our services? Schedule a FREE consultation today!

Rey Arguelles